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Chocolatier Vandenbulcke has opened 'The Chocolate Trail', a new experience centre in their chocolate factory in Heule-Kortrijk.
Visitors get a unique chance to see the chocolate-making process up close, from cocoa bean to praline, right in the middle of a working factory.
In collaboration with CREATE.eu and executed according to the design by Studio Daphne Jansen, the interactive experience centre has been created by Bruns. The mix of interior design, outdoor exhibits and graphic elements creates a complete and exciting experience for visitors.
The focus of this project was mainly to make the brand story behind the chocolate production easy to understand and accessible, especially by showing the rich family history of Vandenbulcke.
Photo: © Mike Bink
