Amsterdam DNA is a stimulating introduction to the city of Amsterdam and its history. The heart of the exhibition consists of familiar Amsterdam characteristics, such as entrepreneurship, free thinking, creativity and citizenship. An interactive play element of this new exhibition allows visitors to discover which of the four characteristics of the Amsterdam DNA they feel most closely related to.
Discovering history through stories
The exhibition consists of seven chapters which correspond to the seven periods of Amsterdam’s history. For each chapter, one item from the collection provides a point of departure for the story of that particular period. These stories are told by means of exciting animations which are projected onto large glass screens hanging in the middle of the room. The voice-overs to these animations are available in ten languages. Every visitor is given a travel guide in one of the ten languages with which they can activate the animation for each period in their preferred language.